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Home My WebLink About7.1 1st reading of AN ORDINANCE AMENDING CHAPTER 13 OF THE VILLAGE CODE REGARDING SIGNAGE RELATED TO VIDEO GAMING4/15/2020 BoardDocs® Pro Agenda Item Details Meeting Feb 04, 2020 - of REGULAR MEETING OF THE MOUNT PROSPECT VILLAGE BOARD - 7:00 p.m. Category 7. NEW BUSINESS Subject 7.1 1st reading of AN ORDINANCE AMENDING CHAPTER 13 OF THE VILLAGE CODE REGARDING SIGNAGE RELATED TO VIDEO GAMING Access Public Type Action Preferred Date Feb 04, 2020 Absolute Date Feb 04, 2020 Fiscal Impact No Recommended Action APPROVAL OF AN ORDINANCE AMENDING CHAPTER 13 OF THE VILLAGE CODE REGARDING SIGNAGE RELATED TO VIDEO GAMING Public Content Information The one year review of video gaming within the Village of Mount Prospect took place at the November 26, 2019 Village Board Committee of the Whole. Doreen Jarosz provided information to the Village Board about the overall number of locations that have applied and received the modified Liquor License to allow video gaming, how many machines each establishment may have, and an overall breakdown of the funds collected by the various restaurant owners and the Village. Ms. Jarosz also provided some of the investments that had been made at those locations using the funds collected. A short discussion was had on behalf of the Chamber of Commerce and several restaurant owners that would like to have the opportunity to display video gaming signage of some sort at their locations. Currently, per Section 13.204.1, subsection G, "it shall be unlawful to advertise for video gaming via any sign visible from any street, alley or public right-of-way within the Village." It seemed to be the general opinion of the Village Board that some kind of signage should be allowed, but that it should be a controlled and small amount of signage. Staff volunteered to do a general survey of the surrounding communities to compare regulations and actual installations in the field and to report back to the Village Board in early 2020 with results and possible recommendations. This survey of local codes and ordinances of our surrounding communities resulted in a wide variety of methods to regulate signage dedicated to video gaming: • Schaumburg - Limited to 1 sign, maximum of 4 square feet (newly approved for video gaming). • Wheeling - Limited to 1 sign, maximum of 12 square feet. • Elk Grove Village - No specific regulations. Gaming Commissioner has sole authority as to what is acceptable. • Prospect Heights - Allowed to cover up to 1/3 of windows with signage. Also allow temporary signage (flags, balloons, ribbons, etc.) for up to 60 days. • Buffalo Grove - Allowed to cover up to 40% of windows with signage. • Hoffman Estates - Allowed to cover up to 33% of windows with signage, up to a maximum of 200 square feet. Clearly, Schaumburg is the most restrictive of the surrounding communities in relation to the number and size of video gaming signage, while Prospect Heights, Buffalo Grove, and Hoffman Estates are the most lenient. https://go.boarddocs.com/il/vomp/Board.nsf/Private?open&login 1/3 4/15/2020 BoardDocs® Pro The field survey was expected to be in line with the codes in regards to the amount of signage being displayed. While not every gaming location in every community was visited by staff, the vast majority of locations viewed simply use a small electric neon window sign to advertise the availability of gaming which would fit into the 4 square feet requirement that Schaumburg uses. Some locations took special effort by staff to be able to tell the difference between video gaming signage and standard window signage advertising sports teams, alcohol brands, and standard "open" signs. The attached photographs show the variety of signage at each location. Slight variations existed like a location in Prospect Heights with the edge of the freestanding sign highlighted with the word "SLOTS' mounted vertically. Also, a location in Elk Grove uses a portion of a freestanding sign panel to advertise "SLOTS HERE" with a video poker graphic and slots graphic flanking the verbiage. The exception to this rule overall was Hoffman Estates. Most locations in Hoffman Estates included several window signs, vinyl window graphics, and a reference to gambling in the main signage outside the window area. These examples can be distracting and block the view from the exterior to the interior, which can be considered a safety issue in many cases because it blocks the view of the Police into the space. Hoffman Estates was also the only municipality where freestanding temporary signage was used in the form of flag/flutter type signs. The Village of Mount Prospect has historically been conservative with the overall number, height, and area limitations of allowable signage. In addition, the amount of temporary signage is heavily regulated to prevent the proliferation of signs along corridors, as one temporary sign tends to turn into several by neighbor escalation. The survey conducted by staff revealed that despite how large an area municipalities allow video gaming signage to be, the vast majority of establishments have simply adopted a small prefabricated neon sign identifying "video gaming", "slots", or "video poker" that can be purchased on any number of commercial websites. As the Village of Mount Prospect tends to be more conservative in regards to signage overall, it seems to make sense that any allowable signage identifying video gaming would be limited to a single window sign not to exceed 4 overall square feet, which can be illuminated, but not flash or have chasing lights. However, the prohibition of temporary signage for video gaming should remain in place due to its largely uncontrollable proliferation and influence on surrounding businesses to match advertising opportunities. Alternatives 1. Approval of the Ordinance as presented. 2. Action at discretion of Village Board. Staff Recommendation Staff recommends the approval of the Ordinance to amend Chapter 13 of the Village Code regarding signage related to video gaming. The code amendment would allow signage identifying video gaming, limiting such signage to a single window sign not to exceed 4 overall square feet, which can be illuminated, but not flash or have chasing lights. . - • • T 6 r . Administrative Content Added a clarification to the recommendation. - NB Executive Content Motion & Voting APPROVAL OF AN ORDINANCE AMENDING CHAPTER 13 OF THE VILLAGE CODE REGARDING SIGNAGE RELATED TO VIDEO GAMING Motion by Michael Zadel, second by William Grossi. https://go.boarddocs.com/il/vomp/Board.nsf/Private?open&login 2/3 4/15/2020 BoardDocs® Pro Final Resolution: Motion Carries Yea: William Grossi, Eleni Hatzis, Paul Hoefert, Michael Zadel Nay: Richard Rogers, Colleen Saccotelli https://go.boarddocs.com/il/vomp/Board.nsf/Private?open&login 3/3 JANUARY 22, 2020 ELK GROVEVILLAGE ORDINANCE NO. AN ORDINANCE AMENDING CHAPTER 13, "ALCOHOLIC LIQUORS," OF THE VILLAGE CODE OF MOUNT PROSPECT, ILLINOIS BE IT ORDAINED BY THE PRESIDENT AND BOARD OF TRUSTEES OF THE VILLAGE OF MOUNT PROSPECT, ILLINOIS: SECTION 1: Section 13.204.1, "Descriptions and Restrictions," Subsection G, of Article II, "Licensing for Regulated Service," of Chapter 13, "Alcoholic Liquors," of the Mount Prospect Village Code shall be amended to read as follows: G. The establishment shall comply with all Village sign regulations and s roo+3 :4111:4111311Il1� nr MI ihlir- rlah+_nf_WAW Within ho NI'llan a single window sign, not to exceed four (4) square feet in area shall be allowed. Said sign shall be allowed to be illuminated, but shall not flash, chase or convey movement of any kind. No other signage in relation to video gang shall SECTION 2: This Ordinance shall be in full force and effect from after its passage, approval and publication in pamphlet form in the manner provided by law. AYES: NAYS: ABSENT: PASSED AND APPROVED this day of , 2020. Arlene A. Juracek, Village President ATTEST: Karen Agoranos, Village Clerk 436052_1